The Creativity Institute carries educational toys and playthings from a select group of manufacturers and distributors. These companies have been chosen for the quality of their products and the orientation of their product lines, which coincide with our goal of helping to nurture creativity in children.

About Guidecraft Educational Toys and Furnishings

Guidecraft was started in 1964 in a small woodshop, producing 10 different items. President Jason L. Fein took over the company in 1995 from this father and has continued to develop the line, which now includes over 160 educational toys and furnishings. While Guidecraft's size has changed, their mission remains the same; stay true to the tradition of smart, beautifully crafted wood products, which allow children's minds and imaginations room to truly wonder and grow.

As Guidecraft turns 40, they plan to continue their commitment to expert quality, excellent service and an ever growing collection of creativity inspiring products for children. Their playful furniture is a wonderful new extension of their line.

All Guidecraft products are subjected to rigorous safety testing using ASTM standards. All Guidecraft USA products are designed and intended for use by children.

Guidecraft USA guarantees the quality and workmanship of the products they sell and their goal is customer satisfaction.

The Creativity Institute carries more than 20 Guidecraft educational toys including their popular floor puppet theater, wooden building blocks, dollhouses, a playhouse, Magneatos magnetic construction sets and more.