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  From Grammy Nominees, The Banana Plant 
Treasure Swamp - A Pop Opera and the Grammy nominated GulfAlive
 family music CDs. Get both for just $18.95.

OUR MOST POPULAR ITEMS!

75611 8913397
Children's Factory CF321-049 Soft Tunnel Climber
Our discount price, including shipping: $355.74
Children's Factory CF321-049 Soft Tunnel Climber
Aesop's Fables Set of Five Animal Puppets with Puppet Show Scripts
Aesop's Fables Set of Five Animal Puppets with Puppet Show Scripts
Our discount price, including shipping: $57.74
Aesop's Fables Set of Five Animal Puppets with Puppet Show Scripts
Beka 01110 Deluxe Child's Easel, Double-Sided, Magnetic and Chalk Panels, Wood Trays
Beka 01110 Deluxe Child's Easel, Double-Sided, Magnetic and Chalk Panels, Wood Trays
Our discount price, including shipping: $109.99
Beka 01110 Deluxe Child's Easel, Double-Sided, Magnetic and Chalk Panels, Wood Trays
75611 8891282
Children's Factory CF322-361 See-Me Picture Mat
Our discount price, including shipping: $89.74
Children's Factory CF322-361 See-Me Picture Mat
75611 9000000
Children's Factory CF910-007 Chair Cubed - Set of 4 Cube Chairs - QUICKSHIP
Our discount price, including shipping: $143.74
Children's Factory CF910-007 Chair Cubed - Set of 4 Cube Chairs - QUICKSHIP
75611 8901677
Children's Factory 500 Mixed Color Balls CF331-533-QUICK SHIP!
Our discount price, including shipping: $158.74
Children's Factory 500 Mixed Color Balls CF331-533-QUICK SHIP!
Children's Factory CF910-009 Chair Cubed 4 Pack - Blue Cube Chairs-QUICK SHIP!
Our discount price, including shipping: $159.74
Children's Factory CF910-009 Chair Cubed 4 Pack - Blue Cube Chairs-QUICK SHIP!
Children's Factory Chair Cubed and Edutray Combo - Red Cube Chair-QUICK SHIP!
Our discount price, including shipping: $99.74
Children's Factory Chair Cubed and Edutray Combo - Red Cube Chair-QUICK SHIP!
Children's Factory Convex Penguin Bubble Wall Mirror
Our discount price, including shipping: $44.74
Children's Factory Convex Penguin Bubble Wall Mirror
Hansa 4268 Kangaroo Rocker Plush Stuffed Animal
Hansa 4268 Kangaroo Rocker Plush Stuffed Animal
Our discount price, including shipping: $659.90
Hansa 4268 Kangaroo Rocker Plush Stuffed Animal

"Nothing will stop you from being creative so effectively
as the fear of making a mistake." - John Cleese

At The Creativity Institute, we do everything we can to help parents, grandparents and educators appreciate and nurture creativity in their children and students. We don't look for the trendiest toys or the newest gadgets in playthings. Our toy store features a wide selection of creativity-nurturing educational toys and pretend play toys. We're all about open-ended, imaginative play. Our goal is to help you lay a foundation for creative thought that will follow a child through life.

Puppets and puppet theaters and stages allow children to experience role-playing at various levels as they put on puppet shows. Building blocks let children create imaginative structures while experimenting with balance and the laws of physics. Art supplies and child-size easels let children create visual images that tell stories, capture moments and freely express themselves. Toy pianos can give a child their first experience with making their own music, and even improvising.

The Creativity Institute doesn't believe that every child can or should strive to be the next Picasso or Beethoven. But we do believe that every child will benefit from accessing and developing his or her own creative resources through these creative techniques and with creative toys, pretend play toys and opened-ended playthings. Creative ability at any level can enhance life satisfaction and career success, no matter what occupational avenue your child ultimately chooses. And this is the advantage we all wish for our children and why such basic pretend play toys as building blocks, puppets, toy pianos, soft climbers, easels and art supplies are so important throughout childhood. From quality brands such as Children's Factory, Get Ready Kids, Hansa Stuffed Animals, Guidecraft, KidKraft, Beka, Edushape, HaPe, Le Toy VanSchoenhut and more. 

Please enjoy shopping our secure shopping cart for pretend play toys to make your children as creative as they can be. If you have any questions or prefer to place your order by phone, you can call 312-330-2640 or toll-free at 888-814-TOYS.

GRAMMY NOMINATED! THE BANANA PLANT's "GulfAlive" album of children's music celebrates the creatures and culture of the Gulf region. Check out our latest release, "Treasure Swamp - A Pop Opera." It's a musical adventure for families.


AN EXCERPT FROM THE CREATIVITY INSTITUTE BLOG:
"Is it right, wrong or creative?"

I read a story about a first grader whose teacher gave each child in the class a rectangular sheet of paper and told them to "cut it the long way." Everyone in the class cut their sheet of paper in half from bottom to top except one child who cut it diagonally, which is the longest cut you can make on a sheet of paper. Unfortunately, it wasn't what the teacher had in mind and her teacher told her she was wrong.

This is not an uncommon occurrence in child-rearing, both in school and other childcare situations. Teachers who prize creative responses and original thinking by children can make a world of difference in their lives. Valuing creativity and nurturing it from infancy can have tremendous benefits.

Gwynn Torres
Chief Imagination Officer
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